A culture of unpaid work experience dominates the creative and cultural industries. For employers, someone with relevant on-the-job experience is more valuable than an untested graduate. This discriminates against those who cannot afford to work for free and the impact is significant. Demographically, the sector is 95% white and 65% male.
In Yorkshire and Humber, Publishing, Photo Imaging, Interactive Media and Television are the dominant sectors.
Skillset, the Sector Skills Council for Creative Media, has developed Apprenticeship Frameworks relevant to some of these sectors but they are not currently operating in Yorkshire and Humber.
Digital 20/20 is working with Skillset and with regional agencies to help establish Apprenticeship options in the Region.
Stop Press – Launch of the Advanced Apprenticeship in Creative and Digital Media
Skillset has just launched an Advanced Apprenticeship in Creative and Digital Media. The aim for this new apprenticeship is to develop digitally savvy and work-ready employees who are multi-skilled and can work cross-platform. For more information, visit the Skillset website
So far, the Advanced Apprenticeship in Creative & Digital Media has successfully piloted in the South West. In London, 40 trainees have been engaged in pre-Apprenticeship training and Skillset has worked with employers and providers to explore sustainable delivery models.
Digital 20/20 will be working with Skillset and the Lifelong Learning Networks to see how this can be successfully introduced to Yorkshire and Humber.
To express interest, please contact: email@example.com.